Our partnership with Hanson Canada improved campus visibility through immersive VR tours and graphical overlays effectively engaging international students at multi-location campuses across Canada.
category:
services:
Design
Locations:
team:
Project Manager - Hilary H
Description & Defining
We were tasked with enhancing visibility for four campuses of Hanson Canada, an educational institution that caters to international students across 25 countries. Partnering with our Vancouver team, we recorded high-quality VR imagery while our Ontario team covered three campuses. The client aimed to spotlight the campus experience by emphasizing lifestyle, showcasing top-tier equipment, spacious classrooms, and a modern aesthetic. Our content was featured on major international websites, effectively communicating their status as a leading global institution and aligning with their values of innovation, creativity, and quality training.
To captivate prospective international students, Hanson Canada sought our consultation to ensure strategic imagery focus and optimal content platforms for maximum visibility and engagement. Given the challenge of geographical constraints preventing personal campus tours, we leveraged Google Virtual Tour technology to create an immersive experience. This allowed potential students to virtually participate in vibrant campus life, while our photography team conducted an extensive four-location tour from Vancouver to Toronto. Collaborating with a third-party entity, we integrated all campus tours into a unified experience, enabling users to navigate classrooms, examine computer facilities, and explore student lounges effortlessly.
Challenge & Solution
The challenge presented by our client was clear: prospective international students faced obstacles in personally touring the campuses due to geographical constraints. This limited their ability to experience the facilities and campus life firsthand, hindering their decision-making process. To address this, Hanson Canada needed a solution that could offer a comprehensive and engaging representation of their campuses to attract and inform potential students.
The quality was amazing, with concise communication and results that speak for themselves. I recommend them 100%!
Grant Channer, Vice President
In response to these challenges, we leveraged the power of Google Virtual Tour technology to transcend conventional photography. This immersive experience allowed prospective students to view dynamic representations of the campuses instead of static images. Our photography team embarked on a massive four-location tour, including their new academy, capturing the essence of each campus. By collaborating with a third-party entity, we seamlessly integrated all campus tours into a cohesive virtual experience, empowering users to explore classrooms, computer facilities, and student lounges effortlessly.
