University of Toronto
The project improved campus accessibility at the University of Toronto by creating a graphical overlay for navigation and integrating a 360° virtual tour on Google Maps
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Production - Hilary H

Description & Defining
The University of Toronto sought to improve campus accessibility for new and international students by simplifying the process of navigating its vast Toronto campus. With a focus on providing a smoother experience, the goal was to make it easier for students to locate key facilities and classrooms.
Innovative Solutions for Seamless Navigation
In collaboration with a leading graphic overlay company, we developed and implemented a cutting-edge graphical overlay system. This intuitive solution provided students with clear and easy-to-follow campus navigation, allowing them to efficiently find their way around. Additionally, the overlay showcased lesser-known amenities, giving students a comprehensive view of everything the campus has to offer.
Leveraging Google’s Platform for Virtual Exploration
As a Google Trusted Agency, we integrated the University of Toronto’s 360° Campus Tour with Google Maps and Google’s platform. This allowed students to virtually explore the campus from anywhere in the world, enabling them to familiarize themselves with their surroundings before even setting foot on campus. By leveraging the power of Google’s tools, we ensured seamless accessibility and enhanced the overall student experience.
Challenge & Solution
The University of Toronto needed to improve campus accessibility for new and international students navigating its vast campus. Many international students faced financial barriers that prevented them from visiting in person, resulting in feelings of disorientation and uncertainty about their new environment. This lack of familiarity could negatively impact their overall campus experience and academic success.
Allowing International Students a 360 experience of what student life is like is an invaluable advantage.
RK, Head of Marketing
To overcome these challenges, we developed an intuitive graphical overlay system in collaboration with a leading graphic overlay company, simplifying navigation and highlighting essential amenities. Additionally, as a Google Trusted Agency, we integrated a 360° Campus Tour with Google Maps, enabling students to virtually explore the campus from anywhere in the world. This innovative approach enhanced accessibility and helped students feel more confident and prepared before their arrival.